"Non-fried and more healthy," takes two to tango

"non-fried and more Healthy," clap with one hand

brand of instant noodles yesterday, I reproduced the article grains temple bankruptcy, the future members of the public may never see on TV"non-fried and more Healthy," a phrase familiar to the ad! To"non-fried" well-known brand of instant noodle industry grain temple yesterday, the company now has been confirmed bankruptcy reorganization.Guangzhou, the major supermarkets also found that the grain was well received by consumers of instant noodles temple has completely disappeared.

a bankruptcy, certainly there are many reasons, I would not analysis, just want to talk about instant noodles Brand praised the idea of ​​grain Road site, which is its advertisemENTs:"non-fried and more Healthy!"Instant noodles has just raised a period in China, the consumer is still very sought after deep-fried instant noodles, fried food because it was thought that tasty, nutritious, but later it was discovered that eating too much fat is hazardous to health, to gradually changed this view, and then turn away from the fried food.Concept in improving public health, but many food processing enterprises is still have its own way, the consumer, after waiting for many years, managed to see the"non-fried and more healthy," the grain temple of instant noodles in the market.

Indeed, manufacturers of instant noodles grains temple is still very cautious, it's ad"non-oil fried and more Healthy"argumENT is still very tactful," non-fried,"said temple itself is produced by grains of instant noodles instant noodle makers do not like the production of many deep-fried instant noodles," more health"is to tell the majority of Consumers, food grain production of instant noodles, Road sites more favorable to health, this statement did not say that consumers not eat other fried instant noodles healthy.Feedback from the market point of view, the majority of consumers of instant noodles for grain temple"non-fried and more healthy" concept is more agreeable, and hence the temple of crops consumers of instant noodles in hot pursuit.However, the market is merciless, many manufacturers do not agree with instant noodles"non-fried and more healthy" concept, which makes the grains of instant noodles in the market takes two to tango temple, in this situation, the grains of instant noodles temple is difficult to sustain.It appears that the concept of health promotion is not easy.